Employee
Experience
Stand firm by creating a culture that enables and empowers employees
For your business strategy to succeed, you need to align your whole organisation behind your brand purpose.
We work with senior leadership across Marketing, HR and Operations to align the organisation behind the strategy.
We equip teams with the right skills, knowledge, brand tools, infrastructure and processes to make it happen.
Employee Engagement
Identify what unites your internal and external audiences and align it with the commercial objectives of your business.
Internal Branding
Market your brand to your internal audiences, partners and affiliates.
Brand & Business Alignment
Bring the voice of the customer and your promises to them into every decision-making moment in the business.
The support provided is simply first class. They are extremely agile in approach and take the care to really understand our culture’
CHAIRMAN, NISSAN EUROPE
Insights
- Employee Experience ·
The Employer Brand
Work culture is a vital ingredient to sustaining success, but how does a brand create and then sustain that culture? The answer is through creating an employee experience that mirrors the customer experience. Ronan Dunne, former CEO of O2 and current Strategic Advisor to the Verizon CEO, sums this up well: ‘If you cannot turn your employees into fans there’s no way that you will turn customers into fans.’
- Employee Experience ·
Employee Loyalty = Customer Loyalty
It is a common myth across the business community that brands have a lot to do with what happens on the outside of a business and not very much to do with what goes on inside. This is profoundly wrong. Brands are everything to do with what happens on the inside.
- Customer Experience ·
‘There are no customers in the office’ – the benefits of talking to strangers.
Fear of rejection stops us from making the first move. It stops us from speaking to people we don’t know. But think about the first time you met your best friend, your life partner, your long-standing client. All the best relationships start with someone being brave enough to make the first move and someone reacting positively to the person who had that courage.
